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Ksenia Zhdanova

Head of PR and Internet projects

e-mail: k.zhdanova@intellectmail.ru
Ksenia Zhdanova

Education

In 1999, graduated from the Faculty of Art History and Cultural Studies at A.M. Gorky Ural State University (now Ural Federal University named after the first President of Russia B.N. Yeltsin) with a degree in Cultural Studies.

Professional Experience

From 1995 to 1999, while still a university student, she worked as a museum research fellow. After graduation, she became a radio host, anchoring news programs, original shows, and request-based broadcasts.

In 2001–2002, during the early development stage of INTELLECT, she joined the team and took an active role in client relations.

Upon moving to Moscow, she transitioned professionally and served as Head of PR from 2003 to 2009 at IT companies specializing in business automation. Her area of expertise encompassed strategic planning and PR strategy development (including budgeting), event and promotional campaign management, market research and surveys, print project management, media relations, copywriting, speechwriting, editing, and proofreading.

In 2010, she rejoined the INTELLECT law firm team in a new capacity. Working alongside the Business Development Department, Ksenia focuses on BD and PR initiatives, including:


  • media relations,
  • copywriting and content creation,
  • collaborating with internal legal experts to prepare materials for media outlets and the INTELLECT website (including editing and proofreading),
  • website management, content development, and online promotion for INTELLECT,
  • social media management (SMM),
  • assisting in the preparation of submissions for legal directories and rankings, such as The Legal 500, Chambers Europe, and Pravo-300.

Ksenia is the author of the vast majority of news updates on the INTELLECT website, and contributes to all publications released across firm media channels and external press.

In 2013, 2017, 2021, 2022, and 2023, she was named among the firm's top administrative professionals in its annual employee rankings.

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